Strategic Planning in Business Management: Key Principles and Practices
Keywords:
Competitive advantage, Evaluation, Implementation, Goal setting, Strategic analysis, Strategic decision-making, Organizational strategy, Business management, Strategic planningAbstract
Strategic planning is a critical process for businesses aiming to navigate through dynamic environments, capitalize on opportunities, and mitigate risks. This article provides a comprehensive overview of key principles and practices essential for effective strategic planning in business management. It delineates the significance of strategic planning in achieving organizational goals, elucidates the fundamental components of the strategic planning process, and explores various methodologies and frameworks utilized in strategic decision-making. Drawing on both theoretical perspectives and practical insights, this article offers actionable guidance for business leaders and managers seeking to enhance their strategic planning capabilities and drive sustainable growth in today's competitive landscape.